Welcome to the Railtown Media blog. Here we share marketing trends, insights, and tips.
Inbound Lead Generation and CRO for Traction Complete

Inbound Lead Generation and CRO for Traction Complete

We are happy to announce that Traction Complete has chosen Railtown Media as its digital marketing communications partner. Traction Complete is a software platform, within Salesforce, helping clients automate the lead management process and optimize GTM solutions....

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Search Engine Marketing (SEM) and Lead Gen for Pictus

Search Engine Marketing (SEM) and Lead Gen for Pictus

Railtown Media is excited to be working with Pictus, a SaaS management platform for recycling agencies and stewardships. Railtown Media will be assisting Pictus with search engine marketing (SEM). Find out more about Pictus' integrated and modular software solutions.

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How To Step Up Your Brand Messaging

How To Step Up Your Brand Messaging

Written by special guest blogger, Sophia-Rose Grey. Brand messaging is essential to success. It’s a very powerful tool, and it’s one of the most effective ways to build a loyal customer base. However, it’s often underestimated, and many companies fail to convey strong...

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Making Sense of Data to Drive Leads for The Perk

Making Sense of Data to Drive Leads for The Perk

We are pleased to report that The Perk has chosen Railtown Media to be its digital marketing communications partner. The Perk is a employee engagement platform helping companies customize their in-house employee rewards and recognition program. Railtown Media is...

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The Importance of Customer Acquisition Cost

The Importance of Customer Acquisition Cost

Written by special guest blogger, Neo Langley. When creating a business, there is a myriad of different things you must keep track of and understand. The more information you have, the more effective you can make your business run. One such figure that is vital is...

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From Digital Marketing Strategy to Execution for INNOV-8

From Digital Marketing Strategy to Execution for INNOV-8

We are proud to announce that INNOV-8 has chosen Railtown Media to be its digital marketing communications partner. INNOV-8 is a legal technology consultancy firm helping clients develop and execute robust eDiscovery data processing strategies. Railtown Media has be...

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Full-Funnel Digital Marketing for Appara

Full-Funnel Digital Marketing for Appara

We are pleased to annouce that Railtown Media is working with Appara, an integrated records management software company servicing the legal sector. Railtown Media has been brought in to improve brand awareness and drive lead generation as Appara continues to grow its...

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COVID-19 and The State of the World

COVID-19 and The State of the World

At this unprecedented time, the way that the world works is evolving. While our thoughts are with those that have been impacted by COVID-19, we remain optimistic that the perseverance, innovation, and human spirit will navigate us through this challenging time. In...

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Tips for Managing Monthly Budgets for Google Search Ads

Tips for Managing Monthly Budgets for Google Search Ads

There is natural budget variability with Google Search ads based on a number of factors.  Your overall budget, like a monthly advertising budget, is controlled by the amount that you're willing to pay each day to run your campaign. As such, if you are targeting an...

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How to Schedule a Facebook Post on a Facebook Business Page

How to Schedule a Facebook Post on a Facebook Business Page

A key feature of a Facebook Business Page is the ability to schedule Facebook Posts, including photos, videos, and other content. This blog post will teach you in 5-10 minutes how to schedule a post on your Facebook Business Page. Once you learn how to schedule posts...

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